One of the most controversial topics before the start of the new generation was the price increase policy, where PS5 and Xbox Series X/S games cost more than 70 euros. Users who have complained several times after the announcement. However, since then we have not known the official views of the company directors on the price justification of the new title to this day. A Microsoft businessman talked about the exclusive pricing of the Xbox series.
What did the CFO say?
Xbox CFO Tim Stuart is said to have talked about the matter at the Jeffrey Lee Interactive Entertainment Conference (via Alpha), recently announced by his company Microsoft. , But not now. This is what he put it verbatim.
“I don’t think we are making any specific announcements about our own prices yet. So of course we will. But again, yes. If publishers can find the right price for their audience, set a price that will maximize users and revenue. Because I want to encourage participation. I talk a lot about promises are like currencies. Engagement is the ability to drive wholesale revenue generation, drive content activation, and generate service hours. We look forward to publishers to make the right decisions about their content. If you can generate a higher price or a higher price, I think it’s justified. And I would say your point is correct. The price did not go up. How much hasn’t it climbed over several generations? It is not uncommon for this to happen.
Stuart also noted that many developers, editors, and industry analysts have explained: Production costs have increased and this can always lead to higher prices.. At the meeting, the manager expressed the following regarding development issues and implications:
“The cost of creating content is increasing. And these publishers and content creators, including ourselves, want to make sure you’re creating the right revenue profile, the total revenue profile you need to create this amazing and amazing new game. And they want to make sure they have a good top line to back it up.
Xbox series consoles are now available on the global market. With new games optimized to deliver a true 4K experience on both computers. Certain titles such as Call Of Duty are slightly more expensive than usual, and perhaps because of what Stuart said before, the cost of production increases, and companies in the industry must invest more in technology to create more experiences. The quality of the Xbox series.